BRIAN CASEL – PRODUCTIZE

Still, selling your time for money?

Selling your services for billable hours to any client who came along has kept you busy enough. But wouldn’t it be nice to take a vacation? Hire a team? Own and grow something of value other than just your time?

How about scaling your small shop to a six and seven-figure operation?

We're here to help you figure that out.

We are thousands of other business owners, who are transitioning away from project-to-project freelance or agency work toward a more sustainable, scalable, model for growing a client services business.

Becoming more predictable

We call it productized services, but at its core, we're about making things more predictable.

More predictable projects for you and your team.

More predictable revenue (often recurring revenue).

More predictable growth.

More freedom for you, as a business owner, to focus on the bigger picture—whether that's strategizing your next growth opportunity or taking a much-needed vacation!

Here’s what you’ll get:

• From your customer’s perspective, a productized service offers a specialized “done for you” solution with a compelling value proposition, packaged at a set price and scope.
• From the founder’s perspective (that’s you), a productized service is one that runs systematically and continues to produce and grow with or without your direct involvement.
• Stop taking on any project just to keep the lights on. Start focusing on what you do and who you do it for. Then streamline, systematize, and automate it to run itself so you’re free to focus on the bigger picture.
• No matter where you take your productized service, one thing is certain: You will have finally earned your promotion from Freelancer to Business Owner.

The Training